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Stravinci! Assolombarda treasure hunt for Leonardo

A summary of an article from the Sole 24 ore about the initiative of the Genius and Enterprise program with the Lombardy Region and Council. An Event which mix culture and business.


StraVinci! is part of the «Genius and Enterprise» initiatives, the project that Assolombarda, in collaboration with the Lombardy Region and the Lombardy Regional Council, dedicated to Leonardo da Vinci. The teams, composed of 10 people, moved between the stages on foot, by bike, on the underground. In some stages of the «Leonardo da Vinci» in person was a valuable aid to complete the tests. The 150 locations included in the game path have been divided into 3 types: business locations, places of culture and places linked to the genius of Leonardo.

To pass the tests, the players took photos, made videos, interacted with passers-by, built objects and discovered all kinds of curiosities dedicated to Leonardo da Vinci and the Milanese companies.

At the end of the game, the Radio Italy deejay set welcomed the participants to the Indro Montanelli Gardens of Porta Venezia, for the awards and an evening of music and fun. Three teams, the one that scored the most points, the most creative and the most innovative, took the podium for the final celebrations in the company of «Leonardo da Vinci». Finally, StraVinci! rewarded all participants with two cinema tickets each.






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