The power of emotional value: moderating customer orientation effect
A contribution on the debate of Cultural Studies in Business written also by Prof. Dario Miocevic, Team Leader for the project for the...
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2018-2021
Project N. 2018-1-IT02-KA203-048091
6 Universities in Europe
1 Civil society organization
3 Intellectual
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2 years project
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csbprojectitaly
May 6, 20201 min read
CSB Project and the Europe Day - La Sapienza celebrates with a #Europetalk online event
Prof. Maria Cristina Marchetti, general coordinator of the leading university - as every year - organizes on behalf of her teaching...
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csbprojectitaly
May 4, 202010 min read
"Invisibile foot" - One of the lessons of the CBS Pilot Course by Wisdom University
The concept of the invisible hand was introduced by Richard Cantillon, a Franco-Irish economist and investor. Furthermore, the British...
55 views0 comments
csbprojectitaly
Apr 22, 20204 min read
Comments on the CSB Pilot Course by Ljubisa Petrushevski, Dean at Euro College of Kumanovo (MK)
In response to the comments given by Lithuanian Team involved in the CSB project and in regard to the experience of teaching “Cultural...
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csbprojectitaly
Apr 14, 20202 min read
How relational drivers affect relationship value in key exporter-importer relationships: a dark side
Abstract Purpose B2B marketing scholarship has acknowledged that relational capital and relationship-specific investments (RSIs) are...
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csbprojectitaly
Apr 9, 20205 min read
This is how our world is changing
The world is not like before. Now the changes don't come every 100 or 50 years, but almost every ten years or less. It took the West...
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csbprojectitaly
Apr 8, 202013 min read
Creative economy and the idea of the creative society
"Creative economy consists of such areas as publishing, advertising, architecture, design, art, crafts, fashion, television, films,...
831 views0 comments
csbprojectitaly
Apr 2, 202012 min read
A liberal versus an entrepreneurial university? How universities communicate their values
"This study explores the extent to which universities declare their orientation to liberal and neoliberal values and how it reflects in...
43 views0 comments
csbprojectitaly
Mar 23, 202013 min read
The Dismal Kingdom - Do Economists Have Too Much Power?
Over the past 60 years, the United States has run what amounts to a natural experiment designed to answer a simple question: What happens...
107 views0 comments
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